Sunday, October 27, 2019

Week 30

It is Diwali today. And time to have fun! And to sell some cookies. His friends and he sold cookies in the local apartment block a couple of days back. Two things they did well - 1) sold "seconds" (slightly burnt cookies) with add-on (cinnamon sugar coated) at a discount (one-third off) managing to get rid of the kitchen disaster that they had initially created, and 2) they announced a "good cause" for holding this "bake sale" to each of their prospective clients - the proceeds were going to an orphanage to help them celebrate Diwali. Both these things came naturally to these kids and allowed them to make a decent collection. It was a good learning experience for them and allowed me to explain these two concepts of marketing to him in a way he is likely to remember longer than just reading them from books.

Festive season greetings of joy, health and prosperity to all of you!

No comments:

Post a Comment